A tool that lets sellers bulk rename existing Shopify product image filenames using a shared naming template, plus a per-image field to add unique descriptors.
Why This Is Useful
Shopify doesn’t allow filename edits after upload, leaving merchants stuck with “IMG_4567.jpg”–type files that hurt SEO and clutter the media library. The only current workaround is deleting and re-uploading every image manually, which is slow, messy, and not scalable for stores with multi-image products or larger catalogs.
Who Would Benefit
Any Shopify merchant focused on SEO, product discovery, and clean media management — especially those with visually driven products that require multiple images per listing (jewelry, apparel, beauty, home décor, etc.).
How It Should Work
Seller selects multiple existing product images.
Seller applies a base naming template, for example:
{product_title}-{material}-{brand}
→ creates a shared base name like:
Bri-Necklace-Pearl-StandingO
Vela bulk-renames all selected images using that base name.
Each image then has an additional open field where the seller can enter a differentiator (e.g., “side-view”, “model”, “detail”).
Final filenames become fully structured, such as:
Bri-Necklace-Pearl-StandingO-side-view.jpg
Bri-Necklace-Pearl-StandingO-model.jpg
Bri-Necklace-Pearl-StandingO-detail.jpg
Vela replaces the existing files while preserving listing structure, alt text, SEO, and image order.
Optional: Vela can handle Shopify’s random suffix issue automatically.
Sofija
Obradovic
•
December 3, 2025